6,000+
Individuals & families helped
A dedicated advocate who knows insurance inside and out. We'll handle the busywork, so you can enjoy your life. Covered by insurance.
Medication refill coordinatedEarlier cardiology visit foundCar booked to appointmentGet a personalized care plan
Schedule a 15-minute call with our doctor to create a personalized care plan based on your health needs & goals.
Match to an Advocate
We have hundreds of healthcare experts to take work off your plate and support you every step of the way.
Get the care you need
Your advocate will take care of the logistics & paperwork so you can focus on your health and life with peace of mind.
Nurses, social workers, and benefits experts — 27 years of healthcare experience on average. See exactly what an advocate takes off your plate.



6,000+
Individuals & families helped
10k+
Hours of talk time and support
1 day
Average time to consultation
27+
Average years of healthcare experience for advocates
Traci
United States
“I have been very impressed at the services that Baba is able to assist me with. I assist in caring for my dad with Parkinson’s and they assisted me in finding a support group for both my mom and dad as well as individual groups, offered assistance for myself in regards to mental health wellbeing and also offered to assist in reviewing other services that might help us (Parkinson specific exercise groups etc)”
Trustpilot
Michele Cook
United States
“Baba to me goes to bat for the individual they are advocating for. And my experience so far has made me realize how helpful and important it is to have someone in your corner making sure that you are not falling through the cracks of appointments, medical equipment and necessities to thrive in life not just survive. They are truly a blessing.”
Trustpilot
Christopher R
United States
“I had a major eye surgery and I needed assistance with recovery etc at my home, I want to acknowledge one of your assistants, she was so help and patient and answered all my questions and followed up with me, just went over and above, this day and time it’s not off people are patient and so understanding as she is on there job it’s just so good to see so please take care of her thank you”
Trustpilot
Everything you need to know before starting your journey
Advocates from Baba are covered by Medicare and Medicare Advantage, so most patients pay nothing out of pocket for our services. If there is any cost-sharing or fee based on your specific insurance arrangement, your Advocate will explain this clearly up front so you’re never surprised by a bill.
Match with an advocate who knows the system, makes the calls, and stays on it until it’s sorted — covered by Medicare and Medicare Advantage, so most people pay nothing.
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