Medical equipment
Stay independent with the right equipment
We work with your doctor, insurance company, and supplier to help you get the equipment you need.
Don't manage your healthcare alone
Appointments, prescriptions, insurance paperwork. It adds up. Baba works with your doctors to help get it sorted, with support covered by Medicare for eligible members.
We accept hundreds of plans in all 50 states
We do more than point you in the right direction
We make the calls, work through the paperwork, and follow up with your doctors and insurance company to help you get the care you need.
Prescription costs
Explore ways to afford your medicine
We check coverage and assistance programs, then contact your doctor or pharmacy about your options.
Transportation
Find a ride to your appointment
We check your transportation benefits, look for available ride options, and help arrange the trip.
Insurance
Get approved for care you deserve
We help you understand the reason, gather paperwork, and work through the next steps for an appeal.
Doctor referrals
Connect to in-network specialists
We find a specialist in your network, confirm they have your referral, and help book the visit.
Benefits
Find help with food and utility bills
We identify programs you may qualify for and help with applications and renewals.
After a hospital stay
Come home with support
We check in after discharge, help clarify medication changes, and book your follow-up.
Care at home
Complete your screening at home
We help arrange your home test kit and follow up to make sure your doctor receives the results.
Real people, on your side
Nurses, social workers, and benefits experts — 15+ years of healthcare experience on average. See exactly what an advocate takes off your plate.
Trusted by 10,000+ people across the US
Getting started is simple
Check your coverage
We’ll check your insurance and explain any costs before you start.
Talk to a Baba doctor
Build a care plan around your needs in a short call.
Meet your advocate
Get help with calls, appointments, and paperwork from someone on your side.
Baba helps you every step of your care journey
From finding help at home to booking a specialist, Baba keeps track of what needs attention and helps you take the next step.
Baba understands
You shouldn’t have to keep it all in your head. Baba’s AI reviews your medical records to help spot what needs attention, like an overdue refill, an unbooked referral, or an insurance approval you’re still waiting on.
Baba spotted both.
Baba reaches out
You don’t have to know what to ask. Baba calls or texts when something needs your attention, explains what’s happening, and asks how you’d like to proceed.
- Baba:Hi Maria, it’s Baba. Your cardiology referral came through. Want me to book it?
- Maria:Yes, please.
- Baba:Hold on, let me make a call.
- Baba:Booked. Tuesday 10:00 with Dr. Osei. I will remind you the day before.
Baba follows through
With your go-ahead, Baba makes calls, books appointments, and follows up on paperwork. Your care team reviews clinical guidance, and you get updates as things move along.
Baba meets you where you are
Baba seamlessly integrates into the calls and texts users already rely on, in 27+ languages. It analyzes medical and insurance histories to uncover overlooked details like missed refills, unmade referrals, or pending authorizations.
Better outcomes, in every state
- Individuals & families helped
- 10,000+
- Hours of talk time and support
- 15,000+
- Average time to consultation
- <24 hours
- Average years of healthcare experience for advocates
- 15+
BabaBench
We put AI to the test on what matters: getting people the help they need, safely.
Who is Baba for?
For individuals & families
Get help with your healthcare or a loved one’s. Your advocate works with your doctors and insurance company so you don’t have to manage everything yourself.
For payers
Help members get needed care. We follow up on visits and screenings, help with everyday barriers, and keep your team informed.
For providers
Give patients support between visits. We help with referrals, appointments, transportation, and prescription questions, then update your team.
Your questions, answered
Everything you need to know before starting your journey.
Baba provides advocacy with trained experts. Our advocates use AI tools to let them work smarter and faster, and ultimately achieve better outcomes for you. Separately, we also offer a AI companion product available for self-signup.
You shouldn’t have to figure this out alone.
Tell us what you need help with. We’ll check your coverage and explain what happens next.
Caring for someone else? Refer a client